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Corporate Social Responsibility of IDEO An Idea-intensive Organization at Work
Posted by Matthew Harvey on Oct-17-2018
1. CSR at IDEO An Idea-intensive Organization at Work
CSR s embedded in the business philosophy of IDEO An Idea-intensive Organization at Work. At IDEO An Idea-intensive Organization at Work, the business operations and processes are designed in a way that they do not become an obstacle or a burden in the way of people’s and the environment’s wellbeing. At the same time, these processes and designs boost business growth. The systematic design of operations at IDEO An Idea-intensive Organization at Work enables the management to ensure that the organization achieves sustainable business growth by reducing attached risk factors as well as through community building goals and ambitions. IDEO An Idea-intensive Organization at Work strives to increase its social impact and influence on the environment and in people’s lives- by focusing on three big goals.
1.1. Values at IDEO An Idea-intensive Organization at Work
IDEO An Idea-intensive Organization at Work works for CSR through the CSV approach. This is made easier to incorporate in the company systems because of the core values practised at IDEO An Idea-intensive Organization at Work. These are:
Respect – for every one
- Trust
- Integrity
- Honesty
- Accountability
1.2. CSR goals at IDEO An Idea-intensive Organization at Work
1.2.1. Improving livings standards for communities through increasing employment opportunities
IDEO An Idea-intensive Organization at Work believes in working for the people, and working with the people. With the growth of the business across the world, IDEO An Idea-intensive Organization at Work ensures that it creates new employment and livelihood opportunities for millions across the globe. This is done through direct employment and contracts, as well as through inclusive business opportunities.
1.2.2. Enhancing the health and wellbeing of communities engaging with IDEO An Idea-intensive Organization at Work
IDEO An Idea-intensive Organization at Work works with communities at large and aims to help them become healthier and happier. IDEO An Idea-intensive Organization at Work provides nutritional boosting and support to communities where it runs operations, as well as to other communities living in regions marked below poverty. Additionally, IDEO An Idea-intensive Organization at Work also produces and distributes health and hygiene products to enhance the wellbeing of its customers along with the various communities it has engaged with.
1.2.3. Reducing environmental footprint
IDEO An Idea-intensive Organization at Work works towards reducing its environmental footprint by ensuring that it allows the legislation regarding carbon production and release. Also, IDEO An Idea-intensive Organization at Work works towards designing operational processes that reduce water and land pollution. All products manufactured and distributed by IDEO An Idea-intensive Organization at Work come with a disposal method to reduce wastage, and increase recycling.
2. Creating shared value (CSV) at IDEO An Idea-intensive Organization at Work
IDEO An Idea-intensive Organization at Work works hard to create value for not only the shareholders but for the society at large. This approach of creating shared value has enabled impressive business growth for IDEO An Idea-intensive Organization at Work, as well as allowing its expansion regionally as well as in its product portfolio. Through creating shared value, IDEO An Idea-intensive Organization at Work brings value to the lives of communities where it operates by influencing those aspects of the society which intersect and coincide with the business offerings and business operations.
2.1. How to maximize value creation?
Through the CSV approach, IDEO An Idea-intensive Organization at Work can create the most value in the following aspects:
2.1.1. Nutrition
IDEO An Idea-intensive Organization at Work focuses on investing in the health of communities by focusing on nutrition and medication, as well as on sanitation and hygiene. The primary focus remains on ensuring health safety for children and infants.
2.1.2. Water
IDEO An Idea-intensive Organization at Work works hard with third parties and external as well as internal support systems to ensure that its operations do not cause water damage. In addition, it administers all its internal sewage plants to dispose of waste optimally without risking water life.
2.1.3. Air cleansing
IDEO An Idea-intensive Organization at Work maintains carbon units as per legislation in all its operations across the globe. The company also takes responsibility for ensuring that all its industrial sites and operations are placed away from residential areas to reduce maximum exposure of plant operations to the public.
2.1.4. Rural development
IDEO An Idea-intensive Organization at Work strives to develop communities where it operates. This includes rural communities and settlements from where IDEO An Idea-intensive Organization at Work gets its raw materials and inputs as well as labour. IDEO An Idea-intensive Organization at Work created varied employment and livelihood opportunities for these communities to help them raise their living standards and quality of life.
3. Commitments made by IDEO An Idea-intensive Organization at Work
Commitments at the IDEO An Idea-intensive Organization at Work have helped shape its CSR and CSV approach based on multiple trends from across the globe. These commitments have helped IDEO An Idea-intensive Organization at Work maintain focus in giving back to the community as well as in developing a more sustainable environment and workplace. Commitments are the long term goals that IDEO An Idea-intensive Organization at Work wants to fulfil and achieve in the following different aspects:
3.1. For individuals and families
3.1.1. Living healthier lives
For families and communities, the CSV approach of IDEO An Idea-intensive Organization at Work focuses on helping individuals attain a balance between healthy nutrition and physical exercise as a means of a healthier lifestyle and healthy living. With today’s work style and busy schedules, this is quite a challenge. IDEO An Idea-intensive Organization at Work works intending to develop programs and products to help communities manage time well and stay motivated towards increasing their wellbeing.
3.1.2. Having nutritional knowledge
IDEO An Idea-intensive Organization at Work works with the long term aspiration of enhancing the lifestyles of communities. The company plans to do it by sharing information regarding nutritional facts, and by raising awareness of nutritional intake. The company does this by not only making the nutritional value available for its own manufactured products but also develops programs and information sharing networks to help individuals learn about healthy eating and make informed dietary decisions.
3.2. For communities
3.2.1. Rural development
IDEO An Idea-intensive Organization at Work works towards developing rural communities-especially where it is operational and present. The company engages not only in employment creation but also infrastructure development and education deployment programs to help communities improve their living standards. IDEO An Idea-intensive Organization at Work also conducts vocational training programs frequently.
3.2.2. Promoting diversity
IDEO An Idea-intensive Organization at Work also works towards inclusion through its diversity programs. The company has designed programs and policies to ensure the inclusion of all community groups in the employment cycle. In addition, the company also conducts training and skill enhancement sessions for all community groups –including disabled and special persons
3.3. For the planet
3.3.1. Protecting water
IDEO An Idea-intensive Organization at Work understands the need for protecting water resources across the globe and is also an active fighter for water preservation. With the high scarcity of clean drinking water, IDEO An Idea-intensive Organization at Work works and strives to provide communities with clean drinking water through having installed filter plants
3.3.2. Protecting natural resources
With increased urbanization, natural landscapes of forests and grasslands have quickly turned into urban centres. IDEO An Idea-intensive Organization at Work ensures that all its operational sites are designed in a way that they do not harm or risk the natural ecosystem. In addition, the company works towards protecting the environment by building green spaces.
3.3.3. Safeguarding the environment
The operations of IDEO An Idea-intensive Organization at Work, like other players in the industry, are being affected by the climatic changes, and the weather alterations. To fight this change, and to safeguard the environment, IDEO An Idea-intensive Organization at Work works towards creating safe green spaces through high rate plantations. This is to ensure environmental sustainability and enrichment of the ecosystem.
4. Value chain at IDEO An Idea-intensive Organization at Work and CSR
At IDEO An Idea-intensive Organization at Work, SCR is embedded in the company DNA. IDEO An Idea-intensive Organization at Work ensures that the CSV approach is integrated into all operations and systems at the company, including THE VALUE CHAIN.
4.1. Supply chain
4.1.1. Rural development
IDEO An Idea-intensive Organization at Work allies with farmers and other partners to obtain the high quality raw material. In doing so, the company ensures that it invests in the wellbeing in the development of its partners and related communities through educational opportunities as well as various training programs and infrastructure development.
4.1.2. Responsible sourcing
IDEO An Idea-intensive Organization at Work participates in responsible sourcing. All its partners throughout the supply chain and for raw materials have been tested against set ethical backgrounds to ensure that all raw sources and materials are obtained from partners doing sustainable business.
4.1.3. Animal welfare
In all its sourcing, IDEO An Idea-intensive Organization at Work ensures that no animals are harmed. IDEO An Idea-intensive Organization at Work makes sure that all animals are fed high quality fodder, and that they are kept in a clean and safe environment. In addition, IDEO An Idea-intensive Organization at Work also provides safe breeding grounds for animals and regularly authorizes veterinary check-ups for all animals in partner farms.
4.1.4. Human rights
IDEO An Idea-intensive Organization at Work is also particularly careful to ensure that all human rights are upheld in its business operations. This includes no child labour, and inclusive diversity, amongst other things. Also, the business operations of IDEO An Idea-intensive Organization at Work also include high dependence on local workers for labor and management – making sure all local and global human rights are followed thoroughly.
4.2. Manufacturing
4.2.1. Water, sanitation and hygiene
During the manufacturing process and value additions, IDEO An Idea-intensive Organization at Work maintains an emphasis on water, sanitation and hygiene. All plants and manufacturing units operated by IDEO An Idea-intensive Organization at Work have an authorized sanitation system in place which ensures minimal water wastage. Besides, all industrial waste is disposed of off through authorized channels only – ensuring that no natural water body and water source is harmed or polluted.
4.2.2. Natural resource stewardship
IDEO An Idea-intensive Organization at Work is also an active pioneer of natural resource stewardship. IDEO An Idea-intensive Organization at Work has devised ways to ensure that natural resources are sustainably used for industrial operations, and are not damaged during business processes. IDEO An Idea-intensive Organization at Work shares this knowledge publicly for the overall welfare of the environment and the planet.
4.2.3. Women empowerment
During its manufacturing process, the IDEO An Idea-intensive Organization at Work also ensures to employ women labour in various managerial and operational level jobs. These women are usually from local communities and are trained for new skill development and enhancement. In doing so, IDEO An Idea-intensive Organization at Work ensures that women are equipped with the confidence and decision making abilities s that they advance not only in their professional but also in their personal and social lives.
4.3. Retail and consumers
4.3.1. Responsible marketing and influence
IDEO An Idea-intensive Organization at Work makes sure to use ethical means of marketing its products. This means not only does it disseminate rightful information and data regarding the company, but also makes sure that it does not use unethical appeals in its marketing communication.
4.3.2. Marketing to children
IDEO An Idea-intensive Organization at Work is also careful in its marketing to children so that it is not exploitative. Rather, marketing to children is done through influencing adults towards the products offered by IDEO An Idea-intensive Organization at Work.
4.3.3. Product Safety
IDEO An Idea-intensive Organization at Work ensures product safety in consumption at all times. This is done not only through mentioning nutritional value and facts but also through a clear statement of manufacturing dates and batches. This is to make sure that consumers are aware of the product quality and life cycle. Also, the company mentions clear ways and processes of disposing of the products to ensure that the environment is sustained and not harmed.
5. Working towards achieving sustainable goals
The CSR and CSV approach at IDEO An Idea-intensive Organization at Work is closely guided by the sustainable development goals chalked out by the United Nations. Through working on the attainment of the SDGs, IDEO An Idea-intensive Organization at Work, and many other companies work together to create a peaceful and harmonious future that has sustainable resources and environment.
Through connecting IDEO An Idea-intensive Organization at Work’s goals and commitments with the SDGs, the company has created avenues of channelling a positive impact on society through its operations and business as a whole.
5.1. No poverty
- IDEO An Idea-intensive Organization at Work creates opportunities for skill enhancement and vocational training
- IDEO An Idea-intensive Organization at Work also provides equal employment opportunities to all labours from the local communities
- IDEO An Idea-intensive Organization at Work promotes and supports small business ventures through inclusive business support and funding – especially for women who are micro-entrepreneurs in the community
5.2. Zero hunger
- IDEO An Idea-intensive Organization at Work works towards implementing a model of less food wastage and food loss – in the manufacturing as well as the supply chain process
- IDEO An Idea-intensive Organization at Work provides subsidized products in communities that are living below the poverty line, as well as in communities where it is operational and has industrial units and sites
- IDEO An Idea-intensive Organization at Work has developed recycling plants in local communities to ensure that there is no food wasted during consumption, and it is recycled into other products needed for a sustainable environment
5.3. Clean water and sanitation
- IDEO An Idea-intensive Organization at Work strives to ensure high water efficiency and water sustainability in all business operations and processes
- IDEO An Idea-intensive Organization at Work advocates and also internally implements positive water policies
- Infrastructure developed by IDEO An Idea-intensive Organization at Work in different rural communities and settlements ensures authorized sewage networks and lines to avoid dumping in freshwater reserves
5.4. Life on land
- IDEO An Idea-intensive Organization at Work works towards establishing the green supply chain
- IDEO An Idea-intensive Organization at Work ensures that no Green spaces are destroyed for its business and industrial purposes, and also works towards creating healthy green spaces through numerous plantations
- IDEO An Idea-intensive Organization at Work places a high emphasis on maintaining regular health check-ups for all community members – free of cost, and also focuses on animal welfare for farmers
5.5. Good health and well being
- IDEO An Idea-intensive Organization at Work works towards improving the living standards and quality of life of communities it engages with
- For farmers, IDEO An Idea-intensive Organization at Work has also improved farm economics
- IDEO An Idea-intensive Organization at Work works towards protecting the children in the supply chain processes, as well as creates diverse livelihood opportunities for adults
5.6. Quality education
- IDEO An Idea-intensive Organization at Work provides a hands-on learning opportunity for young adults from local communities through internship opportunities
- IDEO An Idea-intensive Organization at Work also sponsors various scholarship programs for different grade levels in communities where it is operations
- IDEO An Idea-intensive Organization at Work has inaugurated primary schools in three different regions where it has operations – in rural settlements – as a step towards achieving quality education for all.
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